L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
Revitalize hair with advanced repair technology: Hydrating ingredients and hyaluronic acid rejuvenate damaged hair, leaving it flowing freely and transformed without any heaviness. Free from sulfates, silicones, and parabens, and safe for color-treated hair.
Custom Hair Care Solutions for All Hair Types: From expertly formulated hair treatments, masks and serums to nourishing leave-in conditioners and frizz-defying shampoo and conditioner, we've got what you need
Flash Hydration for Dry Hair: Lamellar rinse-out hair treatment that transforms hair with flash hydration in just 8 seconds, from thirsty to hydrated. Massage hair product 2-3 times per week into wet hair covering lengths and rinse for silky, shiny hair
Hydrating Routine for Dry and Dehydrated Hair: Gently cleanse with paraben-free Elvive Shampoo, prime with Flash Hydration Wonder Water, then apply hair conditioner to detangle and moisturize. Finish with Replumping Serum to revitalize hair